Pakistan’s Digital Revolution: The Rise and Risks of Short-Form Video Content
TikTok-ification of Pakistan – Asad Shabbir Seven years ago, American Youtuber Casey Neistat triumphantly claimed that “Filmmaking is a sport and now, everyone’s invited.” The assessment stands proud today as social media has wreaked havoc in what was once a calm oasis of mainstream media. Pakistan’s media landscape, once dominated by a handful of TV…